企业网络营销外文文献
发布网友
发布时间：2022-05-07 07:56
共2个回答
热心网友
时间：2023-10-21 15:00
当然，现在的社会，将来，网络网络营销会更加发达，看现在的美国就能知道，我们国家真正的网络营销才刚刚起步，以后将急剧发展和壮大！
我非常关注网络营销，希望未来能够从事这一行业，因此看了一些相关的书籍，查了一些相关的资料。看了之后，首先，非常开阔眼见！让你知道现如今网络世界的便利性和可利用性，特别是对于企业、商家的网络资源营销利用有个重新的认识。
现在向你郑重推荐一本书《赢在网络营销》！王宜著，我才看完的这本书吗，我觉得，这本书是我看的迄今为止，介绍网络营销最全，案例最多的专业级书籍！
不过具体的与企业网络营销相关的外文文献我可没有，建议去网上搜网络营销案例！
热心网友
时间：2023-10-21 15:01
3
electric crime, etc. These problems will be on the rights and interests of consumers and business operators and cause roach on, go against the network marketing activities.
(6)The ignore the traditional marketing strategy use
In the process of network marketing, often many small and medium-sized enterprises only focus on the network, limitations and ignore the traditional marketing strategy use. Enterprise leaders more to consider how to through the network to carry on the market research, information propaganda etc, but ignore the traditional marketing method combined with Internet marketing tools, and improve overall enterprise network marketing effect methods.
2.The enterprise network marketing of effective strategies
(1)To establish correct network marketing concept
Small and medium-sized enterprise should not only realize soberly network in the information age, the importance of the role of network marketing will more and more big, implementing network marketing is the inevitable choice of small and medium-sized enterprises. At the same time to develop the network marketing activities does not mean must invest a lot of money, have professional technical personnel, erect Internet line, buying expensive server, and build a function very complete website, enterprise should according to their own characteristics and internal conditions eco-management network management path. For instance, can first use of network query and release supply-demand information participation online auction, online purchase, etc.
After establishing network brand, finally established the perfect enterprise's websites, to develop the network marketing.
(2)Strengthen the network infrastructure construction and the network
4
marketing supporting system construction
In our country's network marketing development, the government should play the macro-control role, increase network infrastructure investment, improve current network environment; Establish online payment system, authentication system and the establishment of digital certificates authorization center and key management center, in order to realize the online transactions, and status confirmation of online traders commercial password on monopolistic management, to provide security for network marketing, Cultivating logistics instry, especially in the current single small and medium-sized enterprises may not independently problem-solving logistics and distribution of the case, the government should focus on regional establish logistics wholesale center or distribution centers, provide third party logistics services for small and medium-sized enterprise extensively network marketing to create the good external conditions.
(3)Strengthen and perfect the enterprises network marketing the relevant laws, regulations and policies
Foreign government to promote the development of small and medium-sized enterprises adopted methods can clearly see complete laws and regulations system for small and medium-sized enterprises development has profound influence. For China, and perfecting relevant laws and regulations is to improve the small and medium-sized enterprise survival environment, promote the development of small and middle-sized enterprises important premise. Governments may also through the formulation for small and medium-sized enterprises implementing network marketing preferential policies to realize this aim. For example, by the government has launched the online government procurement systems, stipulate a online purchasing proportion and to the small and medium enterprise purchasing proportion to encourage small and medium-sized
5
enterprises to develop the network marketing, The government set up small and medium-sized enterprise network marketing development special fund, to small and medium-sized enterprise network marketing project loan interest; give The financial departments to small and medium-sized enterprises to develop the network marketing provide low-interest or interest-free loans, Tax authorities to small and medium-sized enterprises to develop the network marketing activities is subject to exemption, etc.
(4)The e-marketing and the traditional marketing closely
In the process of network marketing, network marketing of small and medium-sized enterprises shall be the means and the traditional marketing strategy of combined, in order to obtain the best marketing effect and improve their competitive ability and make the enterprise can better than the competition to provide customers with better procts and services. The network marketing strategies and general marketing strategies, the integration of the degree of combining according to company's actual situation is determined. For simple online collect information of enterprise, using the Internet marketing receiving mail consumers and competitor information, be mastered the needs of customers and other marketing strategy mainly general marketing strategy primarily. For an enterprise domain, enterprise electronic mailbox, corporate site of the enterprise, should use network marketing strategy, causes the
enterprise's overall marketing best effect. The network marketing as a brand new marketing mode is to adapt the network technology development and information network in the social changes of new things. With the advent of the information age, the network marketing will become the inevitable choice of small and medium-sized enterprises.
热心网友
时间：2023-10-21 15:00
当然，现在的社会，将来，网络网络营销会更加发达，看现在的美国就能知道，我们国家真正的网络营销才刚刚起步，以后将急剧发展和壮大！
我非常关注网络营销，希望未来能够从事这一行业，因此看了一些相关的书籍，查了一些相关的资料。看了之后，首先，非常开阔眼见！让你知道现如今网络世界的便利性和可利用性，特别是对于企业、商家的网络资源营销利用有个重新的认识。
现在向你郑重推荐一本书《赢在网络营销》！王宜著，我才看完的这本书吗，我觉得，这本书是我看的迄今为止，介绍网络营销最全，案例最多的专业级书籍！
不过具体的与企业网络营销相关的外文文献我可没有，建议去网上搜网络营销案例！
热心网友
时间：2023-10-21 15:01
3
electric crime, etc. These problems will be on the rights and interests of consumers and business operators and cause roach on, go against the network marketing activities.
(6)The ignore the traditional marketing strategy use
In the process of network marketing, often many small and medium-sized enterprises only focus on the network, limitations and ignore the traditional marketing strategy use. Enterprise leaders more to consider how to through the network to carry on the market research, information propaganda etc, but ignore the traditional marketing method combined with Internet marketing tools, and improve overall enterprise network marketing effect methods.
2.The enterprise network marketing of effective strategies
(1)To establish correct network marketing concept
Small and medium-sized enterprise should not only realize soberly network in the information age, the importance of the role of network marketing will more and more big, implementing network marketing is the inevitable choice of small and medium-sized enterprises. At the same time to develop the network marketing activities does not mean must invest a lot of money, have professional technical personnel, erect Internet line, buying expensive server, and build a function very complete website, enterprise should according to their own characteristics and internal conditions eco-management network management path. For instance, can first use of network query and release supply-demand information participation online auction, online purchase, etc.
After establishing network brand, finally established the perfect enterprise's websites, to develop the network marketing.
(2)Strengthen the network infrastructure construction and the network
4
marketing supporting system construction
In our country's network marketing development, the government should play the macro-control role, increase network infrastructure investment, improve current network environment; Establish online payment system, authentication system and the establishment of digital certificates authorization center and key management center, in order to realize the online transactions, and status confirmation of online traders commercial password on monopolistic management, to provide security for network marketing, Cultivating logistics instry, especially in the current single small and medium-sized enterprises may not independently problem-solving logistics and distribution of the case, the government should focus on regional establish logistics wholesale center or distribution centers, provide third party logistics services for small and medium-sized enterprise extensively network marketing to create the good external conditions.
(3)Strengthen and perfect the enterprises network marketing the relevant laws, regulations and policies
Foreign government to promote the development of small and medium-sized enterprises adopted methods can clearly see complete laws and regulations system for small and medium-sized enterprises development has profound influence. For China, and perfecting relevant laws and regulations is to improve the small and medium-sized enterprise survival environment, promote the development of small and middle-sized enterprises important premise. Governments may also through the formulation for small and medium-sized enterprises implementing network marketing preferential policies to realize this aim. For example, by the government has launched the online government procurement systems, stipulate a online purchasing proportion and to the small and medium enterprise purchasing proportion to encourage small and medium-sized
5
enterprises to develop the network marketing, The government set up small and medium-sized enterprise network marketing development special fund, to small and medium-sized enterprise network marketing project loan interest; give The financial departments to small and medium-sized enterprises to develop the network marketing provide low-interest or interest-free loans, Tax authorities to small and medium-sized enterprises to develop the network marketing activities is subject to exemption, etc.
(4)The e-marketing and the traditional marketing closely
In the process of network marketing, network marketing of small and medium-sized enterprises shall be the means and the traditional marketing strategy of combined, in order to obtain the best marketing effect and improve their competitive ability and make the enterprise can better than the competition to provide customers with better procts and services. The network marketing strategies and general marketing strategies, the integration of the degree of combining according to company's actual situation is determined. For simple online collect information of enterprise, using the Internet marketing receiving mail consumers and competitor information, be mastered the needs of customers and other marketing strategy mainly general marketing strategy primarily. For an enterprise domain, enterprise electronic mailbox, corporate site of the enterprise, should use network marketing strategy, causes the
enterprise's overall marketing best effect. The network marketing as a brand new marketing mode is to adapt the network technology development and information network in the social changes of new things. With the advent of the information age, the network marketing will become the inevitable choice of small and medium-sized enterprises.
热心网友
时间：2023-10-21 15:00
当然，现在的社会，将来，网络网络营销会更加发达，看现在的美国就能知道，我们国家真正的网络营销才刚刚起步，以后将急剧发展和壮大！
我非常关注网络营销，希望未来能够从事这一行业，因此看了一些相关的书籍，查了一些相关的资料。看了之后，首先，非常开阔眼见！让你知道现如今网络世界的便利性和可利用性，特别是对于企业、商家的网络资源营销利用有个重新的认识。
现在向你郑重推荐一本书《赢在网络营销》！王宜著，我才看完的这本书吗，我觉得，这本书是我看的迄今为止，介绍网络营销最全，案例最多的专业级书籍！
不过具体的与企业网络营销相关的外文文献我可没有，建议去网上搜网络营销案例！
热心网友
时间：2023-10-21 15:01
3
electric crime, etc. These problems will be on the rights and interests of consumers and business operators and cause roach on, go against the network marketing activities.
(6)The ignore the traditional marketing strategy use
In the process of network marketing, often many small and medium-sized enterprises only focus on the network, limitations and ignore the traditional marketing strategy use. Enterprise leaders more to consider how to through the network to carry on the market research, information propaganda etc, but ignore the traditional marketing method combined with Internet marketing tools, and improve overall enterprise network marketing effect methods.
2.The enterprise network marketing of effective strategies
(1)To establish correct network marketing concept
Small and medium-sized enterprise should not only realize soberly network in the information age, the importance of the role of network marketing will more and more big, implementing network marketing is the inevitable choice of small and medium-sized enterprises. At the same time to develop the network marketing activities does not mean must invest a lot of money, have professional technical personnel, erect Internet line, buying expensive server, and build a function very complete website, enterprise should according to their own characteristics and internal conditions eco-management network management path. For instance, can first use of network query and release supply-demand information participation online auction, online purchase, etc.
After establishing network brand, finally established the perfect enterprise's websites, to develop the network marketing.
(2)Strengthen the network infrastructure construction and the network
4
marketing supporting system construction
In our country's network marketing development, the government should play the macro-control role, increase network infrastructure investment, improve current network environment; Establish online payment system, authentication system and the establishment of digital certificates authorization center and key management center, in order to realize the online transactions, and status confirmation of online traders commercial password on monopolistic management, to provide security for network marketing, Cultivating logistics instry, especially in the current single small and medium-sized enterprises may not independently problem-solving logistics and distribution of the case, the government should focus on regional establish logistics wholesale center or distribution centers, provide third party logistics services for small and medium-sized enterprise extensively network marketing to create the good external conditions.
(3)Strengthen and perfect the enterprises network marketing the relevant laws, regulations and policies
Foreign government to promote the development of small and medium-sized enterprises adopted methods can clearly see complete laws and regulations system for small and medium-sized enterprises development has profound influence. For China, and perfecting relevant laws and regulations is to improve the small and medium-sized enterprise survival environment, promote the development of small and middle-sized enterprises important premise. Governments may also through the formulation for small and medium-sized enterprises implementing network marketing preferential policies to realize this aim. For example, by the government has launched the online government procurement systems, stipulate a online purchasing proportion and to the small and medium enterprise purchasing proportion to encourage small and medium-sized
5
enterprises to develop the network marketing, The government set up small and medium-sized enterprise network marketing development special fund, to small and medium-sized enterprise network marketing project loan interest; give The financial departments to small and medium-sized enterprises to develop the network marketing provide low-interest or interest-free loans, Tax authorities to small and medium-sized enterprises to develop the network marketing activities is subject to exemption, etc.
(4)The e-marketing and the traditional marketing closely
In the process of network marketing, network marketing of small and medium-sized enterprises shall be the means and the traditional marketing strategy of combined, in order to obtain the best marketing effect and improve their competitive ability and make the enterprise can better than the competition to provide customers with better procts and services. The network marketing strategies and general marketing strategies, the integration of the degree of combining according to company's actual situation is determined. For simple online collect information of enterprise, using the Internet marketing receiving mail consumers and competitor information, be mastered the needs of customers and other marketing strategy mainly general marketing strategy primarily. For an enterprise domain, enterprise electronic mailbox, corporate site of the enterprise, should use network marketing strategy, causes the
enterprise's overall marketing best effect. The network marketing as a brand new marketing mode is to adapt the network technology development and information network in the social changes of new things. With the advent of the information age, the network marketing will become the inevitable choice of small and medium-sized enterprises.
