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发布时间:2022-05-01 02:11
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热心网友
时间:2022-06-22 07:30
此答复请楼主审阅。文中要因用了“main factor"的译法,在总的讲要因时是对的,实际在个别描述时,比如”品质要因”,似乎“main”可以不要,请酌定。
韩国discount store的Private Brand选好度相关研究
Research on the Private Brand Preference in Discount Stores of South Korea
Private Brand的扩大是全世界发展的必然趋势。 韩国的大型discount store Private Brand占总卖出额中的比重也在逐渐增大,而且以后占的比重会越来越大。
The expansion of Private Brand is an inevitable development trend in the world. The sales of Private Brand in South Korea’s large scale discount stores have accounted for an increasing share of the total sales, and will account for more and more share.
本研究是以地方大型discount store的顾客为对象,对影响Private Brand选好度所涉及到的要因进行把握。所以,首先对相关Private Brand的先行研究进行检讨,然后设定有关影响Private Brand选好度所涉及到要因的假说,最后通过实证分析来验证。
This article takes the customers of local large scale discount stores as the research object, grasps the main factors that impact the Private Brand preference, therefore firstly examines and discusses the previous research related to Private Brand, then verifies the assumption about the main factors that impact the Private Brand preference through analysis of practical cases.
本实证研究结果是影响Private Brand选好度所涉及到的要因分别是“discount store选好要因”,“品质要因”,“价格意识要因”,“价格情报要因”,“产品情报要因”。然后,以要因分析出来的结果中,5个要因点数作为独立变数,使用discount store顾客的Private Brand选好度作为从属变数进行回归分析得出的结果是这5个要因按影响效果大小依次是:“discount store选好要因”,“品质要因”,“价格意识要因”,“价格情报要因”,“产品情报要因”,其中“discount store选好要因”,“品质要因”,“价格意识要因”,“价格情报要因” 在 5%的风险性上显示出了有意义的一面。
The research results of this article indicate that the main factors that impact Private Brand preference are “discount store preference main factor”, “quality main factor”, “price sense main factor”, ”price information main factor”, “proct information main factor”, of which “discount store preference main factor”, “quality main factor”, “price sense main factor”, ”price information main factor” exhibit significant role in 5% of risk.
因此,通过管理discount store 影响Private Brand选好度所涉及到的5个要因,可以树立提高Private Brand选好度的战略。
Consequently, through managing the 5 main factors that impact Private Brand preference in discount stores the strategy to enhance Private Brand preference can be set up.
本研究由于调查地点,调查商品,标本提取方法的关系,所以使得得出的结果具有了一般化的界限。
The results of this research have a general boundary e to the investigation places, investigated commodities, and specimens sampling.
热心网友
时间:2022-06-22 07:30
South Korean discount store Private Brand elects to study Private Brand the expansion is the world development inevitable trend related. South Korea's large-scale discount store Private Brand occupies always sells in the volume the proportion also graally to increase, moreover later will occupy the proportion can be getting bigger and bigger. this research is take the place large-scale discount store customer as an object, because to affects Private Brand to choose the institute to involve wants to carry on the assurance. Therefore, to is first related Private Brand the advance research to carry on the self-criticism, then the hypothesis related affects Private Brand to choose the institute involves to must because of the hypothesis, finally confirms through the empirical analysis. because “because “because “because “because “because the this empirical study result is affects Private Brand to choose the institute to involve wants respectively is discount store elects to want”, the quality to want”, the price consciousness to want”, the price information to want”, the proct information to want”. , because then, by wants in the result which analyzes, because 5 want the points to take the independent variable, because uses discount store customer's Private Brand to elect to carry on the result which as the subordinate variable the regression analysis obtains is this 5 wants according to the influence effect size is in turn: “because “because “because “because “because discount store elects to want”, the quality to want”, the price consciousness to want”, the price information to want”, the proct information to want”, “because discount store elects to want”, “because “because “because the quality wanted”, the price consciousness to want”, the price information to want” to demonstrate meaningful one side in 5% risks. because therefore, through manages discount store to affect Private Brand to choose 5 which the institute involves to want, may set up enhances Private Brand elects the strategy. this research, because investigates the place, investigation commodity, specimen extraction method relations, therefore enabled the result which obtained to have the generalized boundary.
热心网友
时间:2022-06-22 07:31
1.South Korea's discount store selected Private Brand research degrees
Private Brand expansion is the inevitable trend of world development. South Korea's largest discount store Private Brand of the total amount sold in the proportion is graally increasing, but after accounting for the proportion will grow.
This study is based on a large discount store where customers are targeted on the impact of Private Brand select degrees involved to grasp the result. So, first of all the relevant Private Brand Research to conct a review of the first, and then set on the impact of Private Brand select degrees involved in the light of the hypothesis, and finally through the empirical analysis to verify.
The research results is the impact of Private Brand select degrees involved are the need to "discount store to select from," "the quality of the light", "prices should be a result of awareness", "prices should be a result of intelligence", "Proct information should result." Then, in the light of analysis results in response to five points as independent variables, the use of discount store customers choose the right degree of Private Brand dependent variables as the result of regression analysis is e by 5 to the effects of size are: "discount store to choose from," "the quality of the light", "prices should be a result of awareness", "prices should be a result of intelligence", "Proct information should result", which "discount store to choose from," "the quality of the light," "price consciousness to the" , "the price of intelligence to the" 5 percent in the risk of showing a meaningful side.
Therefore, the discount store by managing the impact of Private Brand degrees involved in selecting the five have to, you can establish a good degree of increase the Private Brand strategy.
As the investigation is the location of this study to investigate the goods, the relationship between specimen extraction method, it makes the results with the general boundaries.
2.South Korean discount store Private Brand elects to study Private Brand the expansion is the world development inevitable trend related. South Korea's large-scale discount store Private Brand occupies always sells in the volume the proportion also graally to increase, moreover later will occupy the proportion can be getting bigger and bigger. this research is take the place large-scale discount store customer as an object, because to affects Private Brand to choose the institute to involve wants to carry on the assurance. Therefore, to is first related Private Brand the advance research to carry on the self-criticism, then the hypothesis related affects Private Brand to choose the institute involves to must because of the hypothesis, finally confirms through the empirical analysis. because “because “because “because “because “because the this empirical study result is affects Private Brand to choose the institute to involve wants respectively is discount store elects to want”, the quality to want”, the price consciousness to want”, the price information to want”, the proct information to want”. , because then, by wants in the result which analyzes, because 5 want the points to take the independent variable, because uses discount store customer's Private Brand to elect to carry on the result which as the subordinate variable the regression analysis obtains is this 5 wants according to the influence effect size is in turn: “because “because “because “because “because discount store elects to want”, the quality to want”, the price consciousness to want”, the price information to want”, the proct information to want”, “because discount store elects to want”, “because “because “because the quality wanted”, the price consciousness to want”, the price information to want” to demonstrate meaningful one side in 5% risks. because therefore, through manages discount store to affect Private Brand to choose 5 which the institute involves to want, may set up enhances Private Brand elects the strategy. this research, because investigates the place, investigation commodity, specimen extraction method relations, therefore enabled the result which obtained to have the generalized boundary.
热心网友
时间:2022-06-22 07:31
Korea Republic discount store Private Brand chooses the inevitable trend easy to be related to degree study Private Brand expansion is that the whole world develops. Korea Republic's large-scale discount store Private Brand takes up specific gravity in always selling a forehead being going to be more and more big also in the specific gravity enhance graally, and account for hereafter. The essential factor originally, studying the customer who is a store with large-scale discount of local is a marriage partner , finishing choosing what degree deals with to Brand affecting Private carries out assurance. Carry out a self-criticism therefore, going ahead of the rest to relevance Private Brand studies first , set up and then by the fact that demonstration verifies coming analysis choosing the hypothesis , at last easy to dealt with an essential factor degree in connection with Brand affecting Private. That demonstration studies result is that Brand affecting Private finishes choosing essential factor dealt with by degree is that "the discount store finishes choosing the essential factor " ", the quality essential factor " ", price is aware of the essential factor " ", price intelligence essential factor " ", proct intelligence essential factor " respectively. 5 essential factors check the number as independent variable , that using Private of discount store customer Brand to choose result easy to reach degree as being subordinate to a variable carry out regression analysis is this 5 essential factors is in proper order according to the size affecting effect and then, in the result analysing out with the essential factor: "The discount store finishes choosing the essential factor " ", the quality essential factor " ", price is aware of the essential factor " ", price intelligence essential factor " ", proct intelligence essential factor ", among them", the discount store finishes choosing an essential factor " ", the quality essential factor " ", price are aware of an essential factor ", "the price intelligence essential factor " has demonstrated meaningful one aspect on 5%'s risk. Therefore, Brand finishes choosing 5 essential factors dealt with by degree by the fact that the store managing a discount affects Private , can set up the strategy improving Private Brand finishing choosing degree. Commodity originally, studying since inquiring into a place , investigating whether, the specimen extracts the method relation, therefore having made the result reaching have the vague generalization boundary.
热心网友
时间:2022-06-22 07:32
Research on South Korean’s Private Brand Choices of Discount Store.
There is an inevitable trend that Private Brand is becoming more and more popular. In South Korean’s large-scale discount stores, the proportion of Private Brand is increasing graally and it will become an ever-larger number.
This research aims at the clients of the local large-scale discount stores and analyzes the significant factors which affect the Private Brand Choices. So, it first re-analyzes the previous researches on Private Brand, and then fixes the hypothesis relates to the significant factors that determine the Private Brand Choices。At the end,it proves itself with actual factors.
The research results show the Private Brand Choices are affected by “Discount Store Choice”, “Quality”, “Price awareness”, “Price information”, and “Procts information”. We then suppose each of them is an independent factor and Private Brand Choice is the 5 factor’s changeable parameter. The result of the analysis is, the most obvious factor is “Discount Store Choice” followed by “Quality”, “Price awareness”, “Price information”, and “Procts information”. The first 4 factors show their great significance in the 5% risk venturing.
So, managing the Discount Store’s significant 5 factors which determine the Private Brand Choices could improve the strategy of making Private Brand Choices.
Since the investigated area and procts as well as the sample extraction method are all limited, the results are also with some limitation.
热心网友
时间:2022-06-22 07:33
the light of the hypothesis, and finally through the empirical analysis to verify.
The research results is the impact of Private Brand select degrees involved are the need to "discount store to select from," "the quality of the light", "prices should be a result of awareness", "prices should be a result of intelligence", "Proct information should result." Then, in the light of analysis results in response to five points as independent variables, the use of discount store customers choose the right degree of Private Brand dependent variables as the result of regression analysis is e by 5 to the effects of size are: "discount store to select from," "the quality of the light", "prices should be a result of awareness", "prices should be a result of intelligence", "Proct information should result", which "discount store to select from," "the quality of the light," "price consciousness to the" , "the price of intelligence to the" 5 percent in the risk of showing a meaningful side.
Therefore, the discount store by managing the impact of Private Brand degrees involved in selecting the five have to, you can establish a good degree of increase the Private Brand strategy.
As the investigation is the location of this study to investigate the goods, the relationship between specimen extraction method, it makes the results with the general boundaries.
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Choose the right degree: preference