wish上面设置tags有什么好的建议
发布网友
发布时间：2022-04-23 04:11
共5个回答
热心网友
时间：2023-10-11 00:24
Tags：10个标签尽量利用二八原理，前面八个放精准词，后面二个放相关联的大流量词。
大家可以以下面的模式多次练习排版十个关键词：
精准词，长尾词,属性词，修饰词，使用场景，相关联词、宽泛词 、长尾词。
以我们最常见的长裙为例10个标签我会这样写：精准词:Women Long Dress, 长尾词Women Chiffon Dress 属性词Chiffon Dress,Lace Dress, 修饰词:Sex Dress, 使用场景:Party Dresses,Wedding Dress, 相关联词:Dress, 宽泛词:Clothing,Fashion
对于词汇的先后顺序，有些卖家说越靠前权重越大，但是Wish官方告诉我们前后顺序没有权重之分，那么我们就宁可信其有吧，把精准词和长尾词放到最前面，提高匹配度。
图片：我们都知道网上购物，购的不是物是图片啊！所以图片是否能一样勾住消费者飘忽的眼神尤为重要，wish作为大部分客户都利用碎片化时间购物的平台，如果你图片不够勾引人，那么买家可能在等车的空挡翻看两页就跳失了
1.类目词：Clothes& Accessories/Apparel & Accessories>Women's Clothing>Dresses
2.属性词：
（1）袖长： Long Sleeved / Short Sleeved/Half Sleeved / Sleeveless
（2）袖型： Bat Sleeve/Ruffles Sleeve/Single Shoulder Sleeve/Strapless/Regular Sleeve
（3）领型： O-neck Collar/V-neck Collar/Turn-down Collar/Stand Collar/Mandarin Collar/High Collar
（4）裙长： Above Knee&Mini Dress/Knee-length Dress/Calf Dress/Ankle-Length Dress/Floor-Length Dress
（5）裙型： Sheath Dress/A-Line Dress/Loose Dress/Pleated Dress/Fit and Flare Dress
3.材质词：Lycra Dress /Spandex Dress /Silk Dress /Nylon Dress /Cotton Dress /Polyester Dress /Lace Dress /Chiffon Dress
4.修饰词：Fashion dress/Sexy Dress/Trend Dress/Beautiful Dress/Casual Dress / Bohemian Dress /College Dress / Simple Dress / Sweet Dress / Novelty Dress / Chinese Dress /
5.场景词： Work Dress / Sexy&Club Dress /Beach Dress / Spring Dress /Summer Dress /Autumn Dress/Winter Dress/Party Dress
热心网友
时间：2023-10-11 00:24
Tags标签优化
Tags：10个标签尽量利用二八原理，前面八个放精准词，后面二个放相关联的大流量词。
大家可以以下面的模式多次练习排版十个关键词：
精准词，长尾词,属性词，修饰词，使用场景，相关联词、宽泛词 、长尾词。
以我们最常见的长裙为例10个标签我会这样写：
精准词:Women Long Dress, 长尾词Women Chiffon Dress 属性词Chiffon Dress,Lace Dress, 修饰词:Sex Dress, 使用场景:Party Dresses,Wedding Dress, 相关联词:Dress, 宽泛词:Clothing,Fashion
对于词汇的先后顺序，有些卖家说越靠前权重越大，但是Wish官方告诉我们前后顺序没有权重之分，那么我们就宁可信其有吧，把精准词和长尾词放到最前面，提高匹配度。
图片：我们都知道网上购物，购的不是物是图片啊！所以图片是否能一样勾住消费者飘忽的眼神尤为重要，wish作为大部分客户都利用碎片化时间购物的平台，如果你图片不够勾引人，那么买家可能在等车的空挡翻看两页就跳失了
下面罗列一些爆款的标签，你看到是怎么罗列的，是按那些属性来列举例子。而这些属性因素，是很多 wish商户卖家新手所不知道的。
一.关于 Dress类的Tag总结
1.类目词：Clothes& Accessories/Apparel & Accessories>Women's Clothing>Dresses
2.属性词：
（1）袖长： Long Sleeved / Short Sleeved/Half Sleeved / Sleeveless
（2）袖型： Bat Sleeve/Ruffles Sleeve/Single Shoulder Sleeve/Strapless/Regular Sleeve
（3）领型： O-neck Collar/V-neck Collar/Turn-down Collar/Stand Collar/Mandarin Collar/High Collar
（4）裙长： Above Knee&Mini Dress/Knee-length Dress/Calf Dress/Ankle-Length Dress/Floor-Length Dress
（5）裙型： Sheath Dress/A-Line Dress/Loose Dress/Pleated Dress/Fit and Flare Dress
3.材质词：Lycra Dress /Spandex Dress /Silk Dress /Nylon Dress /Cotton Dress /Polyester Dress /Lace Dress /Chiffon Dress
4.修饰词：Fashion dress/Sexy Dress/Trend Dress/Beautiful Dress/Casual Dress / Bohemian Dress /College Dress / Simple Dress / Sweet Dress / Novelty Dress / Chinese Dress /
5.场景词： Work Dress / Sexy&Club Dress /Beach Dress / Spring Dress /Summer Dress /Autumn Dress/Winter Dress/Party Dress
二、有关于 watch类的总结。
1.类目词：Jewelry & Watches.>Watches>Wristwatches
2.属性词：
（1）形状： Round Watch/Heart-shaped Watch/Triangle Watch/Oval Watch/Animal-shaped Watch/Irregular-shaped Watch/Square Watch/Rectangle Watch
（2）机芯： Mechanical Watch/Quartz Watch/Electronic Watch/Automatic Watch
（3）功能： Water-proof Watch/ Shock-proof Watch/Date Watch/Clock Watch/Bluetooth Watch/Phone Watch
3.材质词：Acrylic Watch/ Crystal Watch/ Resin Watch/ Silicone Watch/ Stainless Steel Watch/ Alloy Watch/ Zinc Alloy Watch
4.修饰词：Red Watch/Black Watch/Women Watch/Men Watch/Girl Watch/Fashion Watch/Causal Watch/Dress Watch/Luxurious Watch/Simple Watch
5.场景词：Sport Watch/Business Watch/Watch for Walk /Watch for Running /Watch for Mountaineer/Watch for Cycle/Watch for Camping
三、关Wall Sticker 类的Tag 总结
1.类目词：Home, Furniture & DIY/Home & Garden>Home Decor>Wall Decals & Stickers
2.属性词：
(1) 样式：3D Wall Sticker /Plane Wall Sticker/Mirror Surface Wall sticker
（2）主题： Animal Wall Sticker /Cartoon Wall Sticker /Characters Wall Sticker /Festival Wall Sticker /Pattern Wall Sticker /Plant Wall Sticker /Traffic Wall Sticker /Portrait Wall Sticker /Landscape Wall Sticker /Abstract Wall Sticker /Still Life Wall Sticker
3.材质词：Paper Wall Sticker /Plastic Wall Sticker /Metal Wall Sticker / Alloy Wall Sticker / Wooden Wall Sticker /Leather Wall Sticker /Resin Wall Sticker
4.修饰词：Europe Wall Sticker /American Style Wall Sticker /Modern Wall Sticker /Traditional Chinese Wall Sticker /Solid Wall Sticker /Cartoon Wall Sticker /Classical Wall Sticker /Disposable Wall Sticker
5.场景词： Wall Sticker for Wall /Wall Sticker for Switch/Wall Sticker for Glass/Wall Sticker for Bathroom/Wall Sticker for Toilet/Wall Sticker for Floor/Wall Sticker for Refrigerator /Wall Sticker for Tile/Wall Sticker for Cabinet Stove
四、关于 Festival Accessories类的Tag总结。
1.类目词：Home&Garden>Festive&Party Supplies>Christmas Decoration Supplies /Decorative Flower&Wreaths /Event&Party Supplies /Party Masks
2.属性词：
(1)装饰种类： Christmas Figurine / Christmas Ribbon / Christmas Stocking /Christmas Tree /Christmas Tree Ornament /Christmas Tree Stand&Accessory /Indoor Christmas Decoration /Outdoor Christmas Decoration /Cake Accessory /Noise Maker / Party Decorations /Party Favor /Candy Box /Plate /Cup / Straw /Table Cloth / Flags / Mask / Invitation Card /Plastic Knife Fork Spoon/ Birthday Cap /Blowout / Birthday Candles
(2)图案：Striped / Solid / Star / Cartoon / Heart /Animal /Zebra /Skull / Charter /Moon
(3)花类别：Rose /Lily /Tulip/ Camation /Calla / Lavenden /Daisy/ Sunflower/ Hybrid/Crystal /Gerbera /Wreath /Dried Flowers /Petal /Flower Vine /Rattan /Silk Flower /Door Lintel Flower /Mirror Flower /Ronde Flower /Bride Bouqet /W edding Flower /Dried Flower Bag/Dried Branches /Leaf-shaped /Tea Rose /Small Tea Bud
3.材质词：Metal / Colored Glaze /Alloy / Wood / Wooden / Plastic / Leather / Resin / Straw / Linen /Silk / Synthetic Hair / Wool / Polyester / Acrylic /Polypropylene /Bamboo Fiber /Spandex / Colored Cotton /Corroy /Nylon /Chiffon/ Velvet / T/C /Down /Flock /Jean / Core-Spun Yarn / Viscose / Chinlon / Blending /Woolens /Stone/Non-woven Fabric / Paperboard /Acrylic /Bamboo /Leather / Natural Bottle Gourd /PVC/ Silicone /Paper
4.修饰词：Thick / Thin / Medium / Flower / Alts /Children / Full Face / Upper Half Face /Lower Half Face /Candle / Fiber /Lighted / Luminous /None Light /Electric Light
5.场景词：April Fool’s Day / Back To School / Chinese New Year / Christmas / Earth Day / Easter / Father’s Day /Graation /Halloween / Mother’s Day / New Year / Thanksgiving Day / Valentine’s Day / Wedding /Party / Children’s Day
五、关于 Pillow Case类的Tag总结。
1.类目词：Home&Garden>Home Textile>Pillow Case / Cushion Cover
2.属性词：
(1)风格：Jacquard / Twill / Pain / Dobby / Plaid / Stripe
(2)图案：Animal / Character /Dot / Floral / Geometric / Letter / Patchwork / Plaid / Print / Solid / Striped / Portrait / Endless /Paisley
(3)样式：Printed / Plain Dyed/ Yarn Dyed / Embroidered / Flocked / Batik
(4)工艺：Woven / Knitted/ Nonwoven / Knitted / Handmade /Crocheted
(5)特性： Waterproof / Non-toxic / Eco-friendly / Disposable
3.材质词：Polyester / Cotton / 100% Silk / Bamboo Fiber / 100% Polypropylene /100% Cotton /100% Polyester / Linen / Velvet Fabric / Chenille Fabric / Fur
4.修饰词：Fashion / Charm / Comfortable / Warm/ Practical /Inflatable /Anti-static /Anti-Apnea /Cooling /Massage
5.场景词：Pillow Towel / Decorative Pillowcase / Pillowcase/ Home Decoration / Seat Decoration /Hotel Decoration / Hospital /Chair Decoration /Car Decoration /Body Massage /Bedding /Travel
六、关于 Baby Cloth& Accessories类的Tag总结
1.类目词：Mother&Kids>Baby Clothing>Accessories>Bibs&Burp Clothes / Hats&Caps / Headwear / Receiving Blankets / Baby’s Sets /Rompers
2.属性词：
(1)图案：Animal / Character /Dot / Floral / Geometric / Letter / Paisley / Patchwork / Plaid / Print / Solid / Striped / Checkered / Gingham / Leopard / Skull /
(2)类型：Adjustable / Fitted / Velcro Closure / Headbands / Bandanas / Barrettes / Elastic Hair Bands / Hair Claws / Hair Combs / Hair Ribbons / Hair Sticks / Hairbands
(3)门襟：Zipper / Double Breasted / Single Breasted / Triple Breasted / Covered Button / Horn Button / Belt / Single Button / Open Stitch / Pullover
(4)袖型：Drop-shoulder / Regular / Batwing Sleeve / Puff Sleeve / Lantern Sleeve / Flare Sleeve
(5)领型：O-neck Collar / V-neck Collar/ Turn-down Collar / Stand Collar / Mandarin Collar / High Collar / Turtleneck / Crew Neck / Hooded Collar / Square Collar /Shawl Collar /Sailor Collar / Peter Pan Collar / Double-layer Collar
3.材质词：Modal / Linen / Acetate / Acrylic / Lycra/ Cotton / Cashmere / Polyester / Rayon / Bamboo Fiber / Microfiber / Nylon / PU / Silica Gel /Paper / Fur / Faux Fur / Leather / Faux Leather / Wool / Straw / Cashmere Blends / Cotton Blends /Spandex / Viscose / Wool Blends / Down / Cowskin / Pigskin / Canvas / Silk / Polyethersulfone / Organic Cotton / Chiffon / Oxford /Jersey / Poplin/ Satin /Feelce /Herringbone /Twill /Terry/Waffle
4.修饰词： Active / Fashion / Novelty / Baby Boys / Baby Girls / Unisex / Streetwear /Casual / Formal / Bohemian / Lolita Style / England Style / Preppy Style / European and American Style / Japan Style / Chinese Style / Punk Style
5.场景词：0-3 Months / 4-6 Months / 7-9 Months / 10-12 Months / 13-18 Months / 19-24 Months
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热心网友
时间：2023-10-11 00:24
tags的设置是被 wish的机器系统识别的，可以按照产品的类目来做*词组来设置。
wish标题的设置注意事项
标题的设置肯定是有技巧的《wish标题写作方法与注意事项》，不要随意地进行编辑，建议是以主要一个方向去写，包括类目的一些词，比如一级、二级类目一些主要的关键词一定要附带上去，另外，标题内不得含有不属于自己的品牌词以及禁词，简而言之Wish的标题相对于亚马逊要简单的多，简洁明了 注意语句要通顺 不要重复单词 没有语法错误把商品属性写出来就行，没有特定的形式，可以参考下大卖家和爆款产品的标题格式，自己做出适当的修改。——跨境知道
热心网友
时间：2023-10-11 00:25
热心网友
时间：2023-10-11 00:26
